VASELINE MEN

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Phoenix Productions was brough on to conceive, create, produce and post the broadcast launch of Unilever's national Vaseline Men campaign. The Unilever campaign promotes Vaseline's new line of men's skin care products and premiered on ESPN's Monday Night Football in September, 2008. The four :30-second spots star Super Bowl XLII champion and former New York Giant, Michael Strahan and 2008 World Series champion and Philadelphia Philly, Chase Utley. The commercials showcase Utley and Strahan training and strengthening their bodies. Real Sports (HBO), ESPN's First Take, and the Best Damn Sports Show Period (FOX) featured Phoenix Productions' Philadelphia shoot in August, 2008. Executive Producer, Chris Phoenix lead the Phoenix Productions' team during the intense two-week production and three-week post production process.