2011 CLIO Awards

Our relationship with the CLIOs began with the CLIO Healthcare Awards last October. This year we took that association to a whole new level, producing and designing an event that restored CLIO’s rightful place as the premier advertising event in the U.S. Hosted by comedian Lewis Black and staged in the majestic American Museum of Natural History, the awards program took place before a standing-room crowd of the advertising industry’s creative heavyweights.

We developed a central theme around the city. The CLIO Awards was born amongst skyscrapers and for the opening we wanted to demonstrate the scope and glamour of how much this awards means and its place in the industry.

We created a number of animated slates for the show to introduce the various speakers and winners.

To help brand the space inside the American Museum Of Natural History, we produced animated signage that looped on video walls and screens inside the Hall of Ocean Life, Lefrak Theatre, and the Rotunda.

This was a 2 part event. Phoenix was also responsible for the slates and branding at the CLIO Conference at the essex house.